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{"meta":{"keywords":"Films , Sales , Channel , pre-built, gaming, computer","description":"Video game-based movies and series have rarely enj…lted in a financial disaster for Square Pictures."},"active":true,"show_in_home":true,"show_as_recent":false,"show_as_popular":false,"_id":"61d7af9475abc0303a3cbd92","aid":"the-witcher-phenomenon","big_image_path":"the-witcher-phenomenon-big.jpg","date":"01/04/2022","elements":[{"content":"<p><br></p><p>A walk down memory lane (or Wikipedia) will quickly reveal disappointments such as the Super Mario Bros film, Jean Claude Van Damm´s Street Fighter, Mortal Kombat, and a stab at the Final Fantasy universe that resulted in a financial disaster for Square Pictures.</p><p><br></p><p>It can't be said that entertainment based on video games has always been bad. Mila Jojovich's Resident Evil was fairly successful, as well as Angelina Jolie's Tomb Raider movies. However, the idea of bringing video games stories to the big screen had scared many for decades as they often resulted in spectacular failures or mild successes at best.</p><p><br></p><p>But something changed during the last decade. Many daring studios didn´t let past experiences discourage them, and they continued to push the idea of merging the gaming culture with the film industry. Today, many franchises beloved by gamers around the world are getting the Hollywood treatment, and they seem to have stepped up the game.</p><p><br></p><h2><br></h2><h2>Why Did It Take So Long?</h2><p><br></p><p>Many have blamed movie studios for the disappointing performance of video game-based movies. There is some truth in this as many of the films suffered from poor scripting, bad visual effects, not sticking to the game´s premises, and other unforgivable sins. My guess is most writers and directors were not gamers or didn´t understand why they were appealing to their audiences in the first place. The goofiness of the Street Fighter movie, or the Super Mario Brothers series, suggests that they believed their product had had to be directed at small children.</p><p><br></p><p>However, there is another underlying reason. <strong>Twenty years ago, the gaming community was extremely niche</strong>. Yes, most people knew who Super Mario and Link were back then, but many saw the industry as a passing fad. There was this constant trope of picturing video gamers (and RPG lovers) as socially awkward geeks locked in their basements afraid of any contact with the exterior world. This was, of course, completely wrong as video games appealed to people in all walks of life, but it was certainly not as mainstream as sports.</p><p><br></p><p>Fast forward to today, almost 50% of Americans play video games regularly, and our society has solidly assimilated the gaming culture. At this point, making movies and series about our favorite video game characters or stories should feel as natural as making movies about the Vietnam War during the seventies and eighties.</p><p><br></p><h2><br></h2><h2>Can Movies Shape The Future Of Video Game Franchises?</h2><p><br></p><p>This question is hard to answer because we have so few examples, and most are not as straightforward. Many look at Pokemon as a clear illustration of how to build a successful franchise that generates perfect synergy between an incredibly popular animated series, an insanely huge toy line, and an extremely successful video game series. However, this is an experience nobody else has been able to replicate.</p><p><br></p><p>On the other side of the spectrum, some gaming communities are far removed from any other commercial endeavor the publishers undertake. For example, it is safe to say that Mortal Kombat will continue to be a successful franchise no matter how many sub-par movies are released under its name. Their fan base doesn't seem to be affected by box office numbers in the slightest. The same goes with Resident Evil or Hitman, which have yielded decent movies but didn't move the needle in any significant way for gamers.</p><p><br></p><p>However, back in 2019 something truly interesting happened.</p><p><br></p><h2><br></h2><h2>The Witcher Phenomenon</h2><p><br></p><p>The Witcher 3 continues to be one of the best open-world RPGs today, even after six years of its release. Year after year, many contenders for the title appeared and vanished, being unable to dethrone the game from top ten lists. But right when many were wondering if the title had outlived its popularity, Netflix released The Witcher series.</p><p><br></p><p>But, wait a second. The Witcher series is not based on the games but the original works of Andrzej Sapkowski. However true, the series has made enough reaffirming nods to the gaming community to sway them into binge-watching the whole thing. Moreover, it generated enough curiosity among the audiences to go try the video games.</p><p><br></p><p>To put things in perspective, The Witcher 3 set a record of 92,000 concurrent players on Steam when it was launched in 2015. For the last six years, the RPG title has been in every top games chart out there, prompting many to predict some sort of Witcher fatigue as time went on.</p><p><br></p><p>However, after the release of Netflix´s first stab at the works of Andrzej Sapkowski, it seems that the game franchise has been reinvigorated by a new host of fans interested in the rich lore of The Witcher universe, hitting 103,000 active witchers on the platform in 2020.</p><p><br></p><p>This strategy seems to have worked for other IPs as well. At the height of its popularity, the MCU films benefited from the release of Captain Marvel under the premise that the film would allow audiences to better understand the events of their upcoming Avengers movie, drawing huge audiences to both films and generating billions of dollars in the process. Other studios have taken note and are trying to replicate the effects of cross-platform synergy in the Star Wars universe with mild success.</p><p><br></p><p>While the second season of Netflix's The Witcher was an incredible success, recording more than 140 million hours in the first three days, it didn't reflect more video game sales. It did, however, prompt CD Projekt RED to strengthen its creative alliance with the author of The Witcher books, allowing them to keep the rights to the IP for future projects which might potentially benefit from the synergy created by series</p><p><br></p><p>However, this recent installment has sparked a renewed enthusiasm for video game-based productions among masses of gamers and non-gamers as they see that it is possible to deliver a great product when writers and producers understand the lore and their audience.</p><p><br></p><p>A great example of this is Sony´s attempt to kickstart the Uncharted film franchise. The project has been in development hell for more than ten years. However, the success of a fan-made movie, and the popularity of The Witcher, Castlevania, and Sonic The Hedgehog, might have convinced the studio to greenlight a star-studded film to be released this year. They have also announced similar projects for huge franchises such as The Last Of Us, Ghosts Of Tsushima, and Metal Gear.</p><p><br></p><p>Nintendo continues to lean on the popularity of Pokemon and Mario, and we expect two films with their names on the title.</p><p><br></p><h2><br></h2><h2>What About The PC Fanbase?</h2><p><br></p><p>Those who like to experience their games the way the devs intended have long enjoyed the pleasure of seeing their favorite game characters on the big screen. Silent Hill, Prince Of Persia, and even Warcraft have had decent movies. Unfortunately, they never really brought any new players to the fold. However, this new wave of more carefully produced movies and series seems to be bringing in sales for well-established franchises.</p><p><br></p><p><a href='https://www.clxgaming.com/blog/pc-gaming-esports-news/jack-black-is-claptrap' data-mce-href='https://www.clxgaming.com/blog/pc-gaming-esports-news/jack-black-is-claptrap'>Gearbox announced a Borderlands movie,</a> and we know they mean business by judging from the actor roster. The project will be helmed by none other than Oscar winner Cate Blanchett, and the rest of the cast is top-notch. I would not miss Jack Black´s rendering of the annoying Claptrap for all the tea in China.</p><p><br></p><p>If everything goes well, sales of the Borderland games might experience a serious boost and prompt for a fourth installment.</p><p><br></p><p>Other franchises receiving the Hollywood treatment include Saints Row, Minecraft, Gears Of War, Yakuza, and even Space Invaders.</p><p><br></p><p>We can expect all these films to act as huge advertisement placement for the next generation of video games which will certainly require a lot more computing power to match the expectations set by the big screen.</p><p><br></p><p>This is the right time to put together a powerful rig that will allow you to play all upcoming titles without missing a single frame per second. Build the best gaming desktop for streamlined gameplay for years to come by using our custom PC builder.</p><p><br></p><p><br data-mce-bogus='1'></p>","id":"p0","sort_index":0,"type":"paragraph"}],"mid_image_path":"the-witcher-phenomenon-mid.jpg","sid":"pc-gaming-esports-news","small_image_path":"the-witcher-phenomenon-small.jpg","sub_title":"Video game-based movies and series have rarely enjoyed popular acclaim.","title":"Are Films The New Sales Channel For Video Games?"}
